Then we went into social media presence, especially for marketing. Another area I had struggled with for way too long. I myself consume very little social media. I am on Facebook and I often fall down the Youtube rabbit hole. But that is as far as it goes. And then people kept telling me I need to use Twitter, Pinterest, Vine, Periscope, Google+ and all kinds of social media to get my business out. Just the idea that I need to spend my day trying to come up with 140 character messages has me not wanting to get out of bed in the morning. It is a painful idea. And then we explored ideal teaching styles and with it ideal social media styles in camp. And through all the exercises I learned something about myself. I can be okay just using Facebook and Youtube. I can’t tell you what a relief it was realizing that.
These were 2 huge take-aways for me. But we didn’t stop there. We explored ideal teaching styles. We had clinics on Twitter usage and video making. We learned ways to deal with impostor syndrome and other blocks we might encounter. We learned about funnels, revenue streams and product pricing. We learned about Youtube usage. We had panel discussions on running brick and mortar as well as online operations. We learned about finding and dealing with partners and sponsors. Just thinking about all of it still has my head swimming.
There were 2 more parts that were simply amazing. If you read all of the stuff above you might say: Well, no need to fly across the country for that. Why not just take those classes online. And while there was something to being in Reid’s field added a lot, I actually agree with that if it wasn’t for the relationships that we built during camp (some might call that networking) and the skills we could share by being face to face.
Try learning about teaching a class by taking a class on teaching. That can be somewhat effective but it will most likely be rather theoretical. Now imagine you have someone teach a class and take breaks in their teaching to pull the curtain back and reveal what they are doing and why they are doing it. OMG! So much more effective. And try reading about teaching someone how to make a woman squirt and then have someone teach it right in front of you (not Reid btw). The transmission is just totally different.
And finally the networking. Oh the networking. I kind of want to launch into a poem about networking here to relay my feelings for what I experienced. It happened on so many levels and it impacted me on so many levels, I have a hard time finding words for it. One level is the sharing of ideas and getting other professional’s take on it, having someone calling out weaknesses in the ideas or where more energy needs to go into planning and they also share their ideas hoping for the same.
Then there is getting to know people, building trust and learning what their professional interests really are. That helped me a lot with becoming more secure in who I actually want to work with because I now know a bunch of people that have completely different target audiences and a passion for working with them.